Sponsorship

At Thick as Thieves, we move beyond passive advertising to deliver integrated marketing platforms. We immerse your brand within a highly engaged, captive audience; a connection screens cannot replicate alone.

Our expertise lies in forging a seamless digital-to-on-site experience. We leverage our digital channels to build anticipation and drive on-site participation, placing your brand at the heart of the unforgettable moments people share at live events.

We don’t just secure logo placement; we design strategic activations that capture attention, generate high-value, shareable content, and provide actionable first-party data. Partner with us to transition from advertiser to cultural architect and ensure your investment delivers measurable results.

Elevate Your Brand story

We Don't Just Host Festivals, We Create Cultural Moments Your Customers Own

At Thick as Thieves, we move beyond passive advertising to deliver integrated marketing platforms. We immerse your brand within a highly engaged, captive audience; a connection screens cannot replicate alone.

Our expertise lies in forging a seamless digital-to-on-site experience. We leverage our digital channels to build anticipation and drive on-site participation, placing your brand at the heart of the unforgettable moments people share at live events.

We don’t just secure logo placement; we design strategic activations that capture attention, generate high-value, shareable content, and provide actionable first-party data. Partner with us to transition from advertiser to cultural architect and ensure your investment delivers measurable results.

Let's Design Your Custom Activation Strategy

Sponsorship FAQ

We partner with brands seeking authentic connections with engaged audiences – from beverage, lifestyle, outdoor, and financial brands to national consumer goods and tourism partners. If your goal is cultural relevance, we’re a perfect match.

We consistently attract the exact audience brands want to connect with.

  • 53% female, >85% 24-55 y/o
  • 59% earning 50-150k +
  • 19% earning >150k
  • Passion for music, arts & adventure
    Highly active on social media

We host large-scale cultural events across the Okanagan & Interior BC, including:

  • Altitunes (Sun Peaks, BC)
  • Beer Fest (Kelowna, BC)
  • Rose Disco (Kelowna, BC)
  • Denim on the Diamond (Kelowna, BC)

We don’t just do sponsorships – we create strategic partnerships that tackle challenges and cultivate lasting relationships with your audience. Your brand becomes part of the fan experience through meaningful integrations, measurable engagement, and unforgettable moments that drive long-term loyalty.

We provide a comprehensive service that includes concept development, creative design, custom activations, on-site execution, and professional content capture. We manage everything from start to finish so your brand shines at every touchpoint.

Absolutely! We can support by enhancing your event’s marketing strategy, optimizing production efforts, creating engaging content, and developing strategic partnerships. Together, we’ll expand your event’s reach and attract a wider audience – whether that be in new locations or existing ones.

Strategic Partners We've Elevated
On-Site and Online